Podcast #1: Common Mistakes in Choosing Products for E-commerce Platforms
Avoid These Product Traps That Drain Your Budget and Block Your Growth
Part 1: Why Do Most Sellers Fail at Product Selection?
In the first episode of our new livestream series "Market Moves," we dive into the critical (and often overlooked) mistakes sellers make when choosing products to sell on Shopee, Lazada, or TikTok Shop.
Are you making these mistakes?
- Selling just because others are selling it
- Choosing products with razor-thin margins
- Targeting markets that are too small to scale
- Selling items that violate platform policies
- Hesitating to delist products when they go out of trend
Part 2: Real Store Audits – 5 Case Studies
We handpicked 5 real stores from different categories and reviewed them with marketplace data to uncover why their product strategies failed (or stagnated):
Case | Category | Key Issue |
| #1 | Phone Accessories | Outdated product, failed to update with new models |
| #2 | Phone Accessories | Similar issue + intense price war |
#3 | Men’s Fashion | Selling brand-violating products in a red-ocean category |
#4 | Men’s Footwear | Poor product selection + bad storefront design |
#5 | Home & Living | Entered a niche with tiny market size, no growth potential |
Each case will be evaluated using 3 lenses: Market Attractiveness – Sustainability – Profitability
Part 3: Live Q&A + Audience Hot Seat
In the final segment, we open the floor for:
- Live Q&A on product selection and go-to-market decisions
- Quick-fire audits for stores submitted by the audience (Hot Seat)
- A free checklist: "2025-Ready Product Selection Guide"
Event Detail
- Date: 2025-05-13
- Time: 21:00-22:00
- Location: Online
Save Your Spot – Don’t Miss This Launch Episode
This isn’t just a podcast — it’s a tactical workshop to help you stop wasting time and money on the wrong products from day one.
Why Should You Register?
Get the full slide deck and product selection checklist
Chance to be one of the 5 featured store audits
Priority question submission and feedback access
Register NowSubmit Your Question or Store for Live Audit
Have a challenge you'd like us to address? Submit your store link or question below. We’ll select the most relevant entries for live feedback during the Q&A segment.