Webinar: Product Optimization Strategy for Shopee Auto Ads 2025
Great ad performance starts with great products – not just ad tweaks
Event Information
- Time: 09:30 – 11:30, Saturday, July 5, 2025 (GMT+7).
- Format: Online via Zoom.
- Language: Vietnamese.
Ticket Types & Benefits
| Ticket Type | Price | Benefits |
|---|---|---|
| Free | Free | Join the webinar live |
| Standard | 350,000 VND | Join live + access to video replay & materials |
| Premium | 500,000 VND | All Standard benefits + exclusive resources (checklists, templates) + 1x free store audit |
Who Should Join?
- Shopee sellers currently running or planning to run Auto Ads.
- Shop owners investing heavily in ads but seeing low returns.
- Businesses scaling their product catalog but unsure how to select products for ads.
What You’ll Gain
- A checklist of 5 key product factors that directly impact ad performance.
- A Google Sheet template to assess product readiness before launching Auto Ads.
- A practical framework to evaluate: Is this product worth ad budget?
- A chance to receive a live audit of your product listing during the webinar.
Webinar Agenda (60–75 minutes)
1. The Reality: Why Auto Ads Often Fail (5 mins)
- Common misconception: “Turn on ads = Get orders”.
- What Shopee actually prioritizes in its algorithm.
2. What Does "Product Quality" Mean on Shopee? (5 mins)
- Overview of Shopee's Product Quality Score.
- How it affects keyword matching, placements, and user targeting.
3. 5 Core Product Elements That Impact Ad Results (30 mins)
- Product Title: optimal structure and common mistakes.
- Main & Secondary Images: "Stop Scroll" checklist to increase engagement.
- Product Video: 3-step video script that works.
- Product Description: format tips to boost conversion and reduce returns.
- Ratings & Reviews: managing negative reviews and increasing review volume.
4. Content Management Workflow (5 mins)
- Who is responsible for maintaining product content?
- How often should you update?
- Monthly content review checklist.
5. Measuring Product Readiness for Ads (5 mins)
- Evaluation criteria: Visuals – Relevance – Trust – Conversion.
- How to track performance using Shopee Center or Google Sheets.
6. Live Q&A + Product Audit (15 mins)
- Breakdown and audit of 1–2 listings submitted by real participants.
Don’t Miss Out!
This webinar will help you optimize your product listings, boost ad ROI, and identify underperforming items in your catalog – so you can focus your budget and effort where it truly matters.
REGISTER FOR FREE – Early registrants get priority for live audit!
Submit Your Question or Store for Live Audit
Have a challenge you'd like us to address? Submit your store link or question below. We’ll select the most relevant entries for live feedback during the Q&A segment.