Operations · Brand Protection

Your brand is selling. So are the counterfeits, gray imports, and underpriced resellers eroding your margin.

Counterfeit listings pulling buyer traffic. Gray-import goods undercutting your authorized price. Unauthorized resellers leaking stock. On Shopee, TikTok Shop, Facebook, Instagram, and Zalo - we find them, document them, and take them down.

From 25M VND (one-off Takedown Pack) - enforcement retainers from 13M/platform/month.

Vietnam-market specialist · Founded 2019 · Shopee Partner · TikTok Shop Partner

Track 1 enforcement covers Shopee and TikTok Shop only. Facebook, Zalo, and Track 2 distribution governance are scoped separately - we will tell you upfront which track you need.

Is this you?

Four signs counterfeits are eroding your margin.

This is for you if

  • Counterfeit listings of your products appear on Shopee or TikTok Shop and pull buyer traffic.
  • Gray-import goods - parallel imports without your consent - are visible in the market.
  • Your own authorized resellers keep undercutting your price and leaking stock.
  • Your brand is misused on Facebook, Instagram, Threads, or Zalo seller channels.
  • You hold a registered Vietnam trademark and need active platform-side enforcement.

Looking for something else?

  • You have not launched yet and have no live listings to defend - you need a pre-entry IP exposure scan.

    Brand Audit (standalone, 30M VND)

    Ask about the standalone Brand Audit on the scoping call - it is a separate paid service.

  • You want your store run day-to-day as well as brand enforcement.

    Managed Marketplace Operations

    A separate, parallel retainer - both services can run alongside each other.

How we engage

Two tracks, one outcome.

Track 1 handles platform-side infringement enforcement. Track 2 handles distribution governance. Both tracks protect your brand; the entry point differs.

Track 1 - Counterfeit & Infringement Enforcement

Weekly search for infringing listings on Shopee, TikTok Shop, Facebook, Instagram, Threads, and Zalo. IP violation reports filed with platform trust teams. Listing takedowns confirmed and logged. Weekly enforcement brief showing new finds, filed reports, and removal outcomes. Available as a one-off Takedown Pack, a Watch Tier, or an Enforcement Retainer.

Track 2 - Distribution Governance

Authorized reseller policy audit and alignment. Leak-source investigation - where the underpriced or unauthorized stock is coming from. Reseller agreement review and enforcement notice drafting in coordination with your legal counsel. Bespoke scope, SOW-based engagement. No published price - quoted per engagement.

How we deliver

Weekly monitoring, monthly enforcement, ongoing pressure.

Weekly monitoring cycle (Track 1) and a bespoke governance engagement (Track 2).

Brand landscape scan

Your trademarks, product listings, and brand assets are catalogued. All platforms are baseline-scanned for existing infringement before ongoing monitoring starts.

Weekly monitoring (Track 1)

Automated and manual search for new infringing listings each week across Shopee, TikTok Shop, Facebook, Instagram, Threads, and Zalo.

Document, report, and file (Track 1)

Infringing listings documented with timestamps, screenshot evidence, and IP rights mapping. Platform violation reports filed. Weak reports get rejected - thorough reports get removed.

Removal confirmation (Track 1)

Platform decisions tracked. Successful removals logged. Reinstated listings re-filed immediately.

Distribution governance (Track 2)

Authorized reseller audit, leak-source investigation, and enforcement notice drafting under a separate SOW.

Legal documents and a fountain pen arranged on a wooden desk.

Why LMC

Why most brand protection fails.

The common failure modes - and what LMC does differently.

No takedown guarantee, but honest outcomes

Platforms control removal decisions - LMC controls the quality and completeness of every report filed. We do not invent a success-rate percentage. We report the actual outcome every week.

Evidence-first documentation

Every infringement is documented with platform-admissible evidence before it is reported. Incomplete reports get rejected; thorough reports get removed.

The free call is not the Brand Audit

The 30-minute scoping call is free. The standalone Brand Audit (30M VND) is a paid IP exposure scan. They are different services - never conflated.

You hold the rights, we do the work

LMC files as the brand's authorized representative. You provide the IP documentation; we manage every platform interaction.

How it is priced

Two ways to engage. Both produce takedowns.

Four Track 1 options and a bespoke Track 2. Start with the scope that matches your current enforcement problem.

Takedown Pack

One-off enforcement

25M VND
one-off
  • Up to 5 URLs, one platform
  • Documented IP violation report per URL
  • Removal outcome tracking

Watch Tier

Monitoring only

5M VND
per platform / month
  • Weekly platform scan
  • Infringement brief with new finds
  • No filing, no enforcement
Most complete

Enforcement Retainer

Active enforcement

13M+ VND
per platform / month
  • Weekly monitoring, filing, and removal tracking
  • 3-month 18M / 6-month 15M / 12-month 13M
  • Multi-platform -15% each additional
  • Brand Audit free with 12-month commitment

After the takedown

Enforcement is step one, not the system.

Takedowns reveal the real problem

Enforcement is reactive. A lasting fix is governance - or LMC running operations alongside it.

You also need day-to-day store operations and ads run alongside enforcement.

A separate, coordinated contract.

You want LMC embedded as your full eCom department.

Brand Protection is included in scope.

You want to check IP exposure before launching.

Ask about the standalone Brand Audit (30M VND) on the scoping call.

Frequently asked questions

What brand owners ask before commissioning enforcement.

Do you guarantee takedowns?

No. Platform removal decisions are made by Shopee's and TikTok Shop's trust teams, not by LMC. We guarantee thorough, platform-admissible filings and active follow-up on every report. We tell you the weekly outcome - accurate, not inflated.

What is the difference between the free scoping call and the Brand Audit?

The scoping call (30 minutes, free) is to understand the nature and scale of your problem and recommend the right service. The Brand Audit (30M VND, standalone) is a paid, comprehensive IP exposure scan across all relevant platforms. They are different - we never conflate them.

Can you handle Facebook and Instagram takedowns?

Yes. Track 1 covers Shopee, TikTok Shop, Facebook, Instagram, Threads, and Zalo. Platform-specific enforcement mechanisms differ, but the monitoring and filing process is the same across all platforms.

Do I need a registered trademark?

For platform-side enforcement, a registered Vietnam trademark significantly strengthens your filings. LMC can proceed with other IP rights documentation, but a registered mark is the strongest tool. We will advise at scoping.

What is Track 2 and how is it priced?

Track 2 covers distribution governance - authorized reseller audits, leak-source investigation, and enforcement notice drafting. It is bespoke and priced per engagement under a GM-approved SOW. There is no published price. Contact us for a scoping conversation.

Can I run Brand Protection alongside Managed Marketplace Operations?

Yes. The two services are separate retainers and can run in parallel. Full-Stack Partnership includes both under one embedded relationship.

The infringers will not stop on their own. Get a clear picture of what is happening to your brand.

A 30-minute scoping call is free. We review the scope of the problem and recommend the right track - Takedown Pack, Watch Tier, Enforcement Retainer, or Brand Audit.

Prefer not to book a call yet? Send us your questions and we'll point you to the right next step.