Role overview
LMC Agency is a Vietnam-based end-to-end eCommerce growth partner. We help brands grow on Shopee and TikTok Shop through full-stack services: store operations, marketplace advertising, fulfillment, compliance, and market research. Team of approximately 20 specialists.
Commercial Executive is the mid-level generalist IC (individual contributor) on the Commercial team. You run platform operations end-to-end for an assigned client portfolio: listings and catalogue structure, storefront, promotions and campaigns, platform ads, affiliate and creator, plus monthly performance reporting. You execute from playbooks, escalate exceptions, and operate without daily direction once ramped.
This role suits someone with 1-3 years of hands-on eCommerce operations experience who is ready to own accounts independently and build toward a deeper craft track (Senior Commercial Executive) or a managing track (Commercial Manager).
Key responsibilities
Listings and catalogue structure
- Own product listing quality on Shopee and TikTok Shop: titles, attributes, images, pricing, stock, variant accuracy
- Run your own keyword research for the categories you cover; identify which listings are slipping and why, and decide what to fix in each optimisation cycle
- Design variant and combo structure for new catalogues, balancing findability against inventory manageability
- Build new storefronts or overhaul existing ones: layout, collection order, buyer journey
Promotions and campaigns
- Plan the platform campaign calendar by quarter; decide which slots to join and which to skip
- Decide the promotion structure for each period: pick the mechanics, set the depth, avoid stacking discounts
- Set up flash sales, vouchers, bundling, and add-ons from brief; run mega periods (9.9, 11.11, 12.12, Tet) on plan and within scope
- Assess campaign invitations from the platform inside short windows with incomplete information
Platform ads
- Build and launch Shopee Ads and TikTok Shop Ads campaigns from brief
- Plan and pace budget weekly; monitor ROAS and CPC daily during active campaigns
- Handle ads incidents yourself; read the data to change direction, not only to report numbers
Affiliate and creator
- Select creators that fit the brand and design commission rates
- Book and brief livestream sessions; track whether creators deliver against brief
- Spot creators who do not deliver and act before the campaign is affected
Performance reporting and analysis
- Build the monthly report from every source: ads, orders, buyers, account health, settlement
- Resolve cases where two data sources disagree, and state the basis for the source you chose
- Recommend specific next actions based on data, not just describe what happened; flag at-risk accounts early
What we offer
- Compensation: 16.5 - 26.75 million VND / month (Fixed: 12.5 - 17 million + KPI bonus: 12 - 29.25 million / quarter)
- Benefits: 13th-month salary. Social, health, and unemployment insurance contributions calculated on your full fixed salary, not on the statutory minimum wage
- Progression: A clear path to Senior Commercial Executive on the craft track, or Commercial Manager on the managing track
Skills required
Strong proficiency (must-have at hire)
- Keywords and listings - publish listings to spec on titles, attributes, and image order, with no errors reaching review
- Variant and SKU structure - enter variants into an existing structure without mistakes
- Storefront - swap themes from brief on deadline, to image spec
- Platform ads - run the daily rhythm within the limits you are given, log it, escalate at the right moment
- Promotions and campaigns - configure vouchers, flash sales, bundling, and add-ons from brief
- Affiliate and creator - send briefs from template and track which creators accepted
- Performance reporting - consolidate figures from each source into the report template accurately
Solid proficiency (expected within probation)
- Account health and platform compliance - monitor daily, triage warnings, resolve independently
- Buyer support - handle standard cases independently, escalate serious ones at the right time
- Logistics - handle delivery SLA breaches with the carrier
- Settlement and platform fees - trace a discrepancy back to the exact order and fee type
- Client records - document well enough for someone else to take over without asking
Foundation level (trainable on the job)
- Office tools - spreadsheets at intermediate level (pivot, lookup, conditional formatting)
- Data visualisation - charting in spreadsheets and dashboards
- Odoo Project and Timesheet - task tracking and time logging
- Process discipline - follow the process, record what you did, and know when to ask rather than decide alone
What we are looking for
- 1-3 years of hands-on eCommerce operations experience. Agency side, brand side, or platform side: all three count
- Has independently managed at least one live seller account on Shopee or TikTok Shop
- Has run platform ads (Shopee Ads or TikTok Shop Ads) and understands ROAS, CPC, and spend pacing
- Fluent Vietnamese; reads English platform documentation without friction
- Ho Chi Minh City preferred
How to apply
Email cv_ce@lmc.vn with the subject line “Application: Commercial Executive”.
Include:
- Your CV (PDF preferred)
- A short note (3-5 sentences) on a live seller account you managed - the platform, what you ran, and what the results looked like
We respond to every application within 5 working days.